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5 Tips on Caring for Your Elderly Parents

September 2, 2020 by Steph Leave a Comment

For most of your life, you’ve relied on your parents to support you, keep you safe, and generally take care of you. From birth until your first steps out into the adult world, your parents were your caregivers. So what happens when the tables are turned?

 

As much as you may not want to think about it, your parents are aging. With age, comes the loss of some functions and a higher risk for disease. No one wants to think of their parents as elderly, but there will come a day when you have to step up and start taking care of your parents just like they took care of you. Helping care for your elderly parents can be a tremendous act of love and appreciation. It can also be an involved job, especially if you take over sole charge of their health and well-being. There are many different situations you may find yourself in as you age and your parents start requiring more care. No matter what your role becomes, there are some general tips to consider while caring for your elderly parents.

 

 

Monitor their health

Bodies and minds are not built to last forever. As we age, certain systems may start to deteriorate and break down. This can sometimes be hard to cope with, especially when elderly individuals become forgetful or frustrated by simple tasks that have become difficult. As a caregiver for an elderly parent, it is important that you are involved in their health decisions. Check for warning signs of cardiovascular disease, Alzheimer’s, or dementia.

 

Perhaps one of the most difficult situations is consoling a parent with dementia. Also known as going senile, this disorder indicates a mental deterioration or a decrease in cognitive abilities. Physical signs of dementia include stooped posture, decrease in muscle strength, or an increase in bone brittleness. You may also notice your parents have impaired judgment, childlike tendencies, or loss of memory. Knowing the symptoms can be one of the quickest, most effective ways to treat the illness. This may be an emotional journey, so give yourself and your parents space and time to deal with this new way of life.

 

Bring in help when necessary

It can be difficult to know when your elderly parents will require extra assistance. When you check in with them, do it in person to better gauge how they’re living. If they’re forgetting to take medications, hoarding, or not keeping up with their household chores, it may be time to bring in extra help. This can range from a housekeeper, an in-home nurse team, or moving your parents into an assisted living facility. This can be a difficult conversation, but in the end, it is about getting your parents the care they need to successfully enjoy the last years of their lives.

 

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Keep finances stable

Elderly individuals usually are not working and live solely off of retirement funds. It is important to help your aging parents maintain stable finances. As they age, there is a chance they will be diagnosed with chronic illnesses that may require costly treatments. In some cases, your parents can reach a viatical settlement and trade their life insurance policy in for a slightly lesser cash value. A settlement provider will buy your insurance policy so you can pay for medical expenses more immediately rather than leaving behind debt after they pass away.

 

Be sure daily activities are taken care of

Activities of Daily Living (ADLs) are the essential tasks you do every day like dressing, self-feeding, bathing, and using the restroom. For some elderly individuals, these tasks can become difficult with age. Other activities — cooking, cleaning, driving, taking medications, managing finances — are essential to maintain independence rather than just functionality. As your parents age, be sure they are still managing their ADLs and maintaining some sense of independence for their own mental well-being.

 

 

Take care of yourself, too

Taking care of an elderly parent can be an emotionally draining task. It can be difficult to watch cognitive functions or memory start to lapse for the people you’ve always looked up to and relied on. Be sure you’re taking care of your own mental health. Communicate with your loved ones and take breaks when necessary. You will be able to take care of your family better when you first take care of yourself.

Filed Under: Blog

8 Things to Do When You’re Bored and Stuck at Home

August 24, 2020 by Steph Leave a Comment

These days, a lot of us are spending a lot more time at home. What with coronavirus still spreading across the world, specifically in the United States, folks have had to make their own fun at home rather than go out to the movies or restaurants in their neighborhood. The whole situation can cause one to feel rather bored and uninteresting unless you have a font of ideas for activities to entertain yourself. If you’re looking for ways to keep yourself occupied and entertained while you’re stuck at home, here are eight excellent ideas that will help you avoid boredom.

1. Pick up a new hobby and learn all about it.

A popular way to spend time at home is to pick up a new hobby that you know nothing about and master it. Consider breadmaking, knitting, creating your own crossword puzzles, yoga, and more.

2. Clean all the grossest parts of your house.

Being cooped up at home all day is a perfect situation in which to take care of the grossest chores you’ve been avoiding. Clean behind the toilet, scrub the kitchen backsplash, or organize the garage. Whatever it is that you’ve been putting off, now’s the time to do it.

3. Call an old friend out of the blue.

What’s more fun than sending an old friend a message on a social network? Calling them up out of the blue! Take this time to catch up with pals you haven’t seen in a while.

4. Create your own signature cocktail.

While you’re stuck at home, become your own mixologist, and think up a signature cocktail for yourself. It’s so much fun to experiment with different flavors and liquors to create a delicious drink that’s truly “you.”

5. Plan your next trip.

Even though it isn’t safe to travel right now, you can still do some travel planning to let your mind wander to better times. Think through where you’d like to go, look up ticket prices, plan an itinerary of activities, and even map out the best restaurants in the place you’re traveling. Whether or not you end up taking the trip, it’s a fun way to pass the time.

6. Organize all those old family photos you’ve been avoiding.

We all have that box in the corner of our living room filled to the brim with old photos of family members and friends. However, it just seems like it’s never the right time to go through them and digitize them into an online private album. But if you’re stuck at home, it’s the perfect time to create photo books or do a private photo share of all your family photos from the past years. Instead of sitting around doing nothing, use your free time to upload your photographs into an online photo album that is easily sharable across social media and Google Drive or another cloud sharing service.

7. Learn something new with your next binge-watch.

Binge-watching a new show is one of the easiest and most fun ways to pass the time while you’re stuck at home. While you must think that you can only binge-watch web series, you can also buy tickets online to watch the latest movies in a cinema-like experience. The main objective here is to make the most of your time and learn something from whatever you watch.

However, you can make it even more interesting than usual. Next time you fire up Sling TV, Apple TV, Youtube TV, Comcast Xfinity, or whatever you use to watch streaming television, consider looking into CuriosityStream, which offers factual and informative videos like documentary series. You may even learn something new while you sit on your couch and watch TV!

8. Have a pampering night.

One thing you can do while you’re stuck at home that you’ll never regret is having a pampering night wherein you take a bubble bath, do a face mask, and do all of the personal hygiene upkeep tasks that feel relaxing and make you look and feel beautiful.

 

Filed Under: Blog

What Is Social Care And How Does It Work?

August 21, 2020 by Steph Leave a Comment

The effective functioning of numerous bodies builds a healthy and purposeful society. One such organization working towards the betterment of the community is social care. Social care is all about providing vulnerable individuals the required help and support. This assistance could be in the form of counseling and advice. Even physical support, such as in the case of bodily disabilities, are some examples of it. Social work involves supporting individuals who are in need but cannot sufficiently afford to get help privately. It aims towards achieving mentally and physically sufficient individuals who go on to become wholesome parts of a community.

Here we will give you a brief overview of what social care is, and how the framework for social care works.

What is Social Care?

Social care is the provision of help, support, and counseling to individuals who are in need. Social care looks towards addressing a range of issues that such individuals may suffer from. When it comes to children, social responsibility can involve protecting children from potentially harmful conditions, placing them in foster or residential care when needed, or working with disabled children. In adults, social responsibility may involve working with disabled, older age people who need help with home chores or physical assistance in daily activities or medical home assistance.

The social care framework forms an integral part of an adequately functional society and is essential for an overall healthy community. That is why government bodies take it upon themselves to provide social care programs and benefits to their people.

What do Social Care Workers do?

Social care workers are individuals well-equipped with the skills needed to handle vulnerable people suffering from various issues. These issues can vary hugely in nature, which is why many institutes offer social work diplomas and degrees to equip people with the necessary abilities to handle the job correctly. Since these individuals suffer from traumatic or problematic experiences, it is quite essential to have sound knowledge of how to interact with them.

If one wants to pursue social care as a vocation, they will have to develop the required competence by joining some social care diploma, course, or degree. There are various such on-campus or online masters social work degrees that institutions offer. You can always get yourself enrolled and become a social care worker.

Once you become a social care worker, you will understand that social work can fall into several different lines. These can generally be divided as:

  • Nursing Care: Often, individuals who have a disability or a disease that cripples their ability to function alone will need a nurse to assist them. The nurse could either be present at a facility or provide at-home care to the specific person.
  • Therapy: Occupational, physical, or speech therapy also comes under social care. It is when a person needs re-learning certain necessary activities such as bathing, dressing, etc., after an illness or an accident. Social care workers will help such individuals cope with developmental, emotional, or physical disabilities.

It may also include counseling the victim to overcome any of the mental or emotional traumas that they may experience after incidents.

  • Homemaking Care: A nurse may physically and medically assist such an individual at home. However, there will still be chores that will need attending, such as meal cooking, laundry, etc. A homemaking assistant involves carrying out these tasks for individuals who are not in a condition to carry out for themselves.
  • Providing Company: People who live alone may suffer from increased symptoms of any existing illness or disease. Companionship is essential for a healthy mind and body, which is why social care includes the provision of fellowship. Social care workers may also offer company to the patients and additionally may also perform household activities.
  • Meals-on-Wheels: A generic term used to define home-delivered meals for patients who stay at home. Often communities provide this service to individuals who are unable to cook for themselves because of illnesses or disabilities.

Who provides Social Care?

The primary responsibility of the provision of community care services falls with the local government. They would allocate budgets and introduce programs to work towards addressing social issues. Often individuals who need care services are ones that cannot afford them. In such cases, it is necessary that the funds come from other sources, and it is usually the government that funds them. The social care framework includes the services of volunteers as well. They are individuals who provide community services without getting paid. The local community also pitches in to provide care services to people demanding them in their area.

Conclusion:

A society comprises different people from massively varying backgrounds. Some people tend to make a better life for themselves than others. Other individuals may also suffer from unfortunate circumstances beyond human control, such as disabilities, life-altering diseases, etc. These individuals require external care since they are not in a position to fend for themselves. Social care jumps in and steers their lives to become sufficient individuals who can lead a satisfying experience. Social responsibility is fundamental for the proper functioning of a society and needs careful planning and provision.

 

Filed Under: Blog

5 Tips for Launching Your Own Supplement Company

August 21, 2020 by Steph Leave a Comment

The dietary supplement industry is a multi-billion dollar market with plenty of room for sustained growth. Some people stay in the gym and are looking for an extra “something” to maximize their results. There are also a lot of people who turn to supplements to achieve their fitness goals with as little effort as possible. Either way, if you can help people get their dream body, then you can make big bucks.

Getting your supplement company up and running is a laborious process, but if done right, it could pay significant dividends. Continue reading to get some tips to help you start your dietary supplement company.

1. Decide on a business model.

The first step in launching your supplement company is to decide on a business model. This is a crucial step because it determines who your customers will be and how you will interact with them. Your business model also decides how you will make money as well as how you deliver your products.

Currently, a business model that’s gaining a lot of traction is the membership/subscription model. A lot of companies that provide essential or even special interest products are signing people up for memberships and providing products or services on a monthly basis.

If you decide to go the route of offering memberships and providing products on a periodical basis, then you could save significantly on operational costs. You won’t have to worry about getting your supplements on the shelf of nutrition stores because your consumers would buy directly from you. This business model is also a great way to promote customer loyalty.

2. Find a manufacturer for your supplements.

The next step in launching your supplement company is building a relationship with a private label supplement manufacturer. Of course, you could manufacture your own products, but that option is much more expensive.

To make your own supplements, you would need a factory, lots of heavy machinery, and a workforce capable of meeting production demands. That’s a lot of buying, building, and training for a fledgling business to attempt to undertake.

To shorten the process and lighten the financial burden, you should consider going with one of the many supplement manufacturers in USA markets, like Makers Nutrition. Private label supplement manufacturers handle everything from making the supplements to packaging and labeling them. However, completely customized paper packaging for your products can help you get more traction. The key is to shop around to see which companies have the most industry experience and can offer the most competitive prices.

3. Use technology to manage daily operations.

For any new business, it’s imperative that you have a firm technological foundation. You’ll need software to do everything from providing customer service to marketing your product, but you don’t have to be an IT wiz.

Mano Byte offers software that is capable of managing customer and distributor relationships as well as streamlining all of your operations from a centralized database. Being that it’s a cloud-based technology, you don’t have to worry about hiring an IT department. Mano Byte handles all software updates and can even manage the program for you thus eliminating the need to spend time and money on training.

4. Be knowledgeable about your products.

There’s much more to launching a supplement company than just getting a supplement manufacturing company to make and package some pills and then selling them at a higher price. You need to have a solid grasp of the science behind your supplements.

To establish your company as a stalwart in the dietary supplement industry, you need to be able to provide answers and advice and not just supplements. When consumers turn to you seeking knowledge about how and why a product works, it’s crucial to be able to provide them with the answers they seek.

5. Create a strategy to bring in customers.

Once you have decided on a business model, nailed down a supplier, and put your operational infrastructure together, it’s time to create a customer acquisition plan. You can’t expect people to start buying products en masse if they don’t even know who your company is.

The most cost-efficient way to create a demand for your product is through social media. Today, business owners are growing their brands through social media marketing, and you can too. Create accounts for your company on all of the major platforms like Facebook, Twitter, and Instagram. As your social media following grows, so will your customer base.

Filed Under: Blog

Your Content Optimization Checklist

August 21, 2020 by Steph Leave a Comment

Before the digital age, entrepreneurs could only sell to the people around them. Today, the internet has given aspiring entrepreneurs access to a worldwide market. Search engine optimization (SEO) best practices, in particular, can give business owners a huge advantage online. Good engine optimization allows a business to rise in the search results, which leads to more organic traffic and greater potential for conversions.

 

One of the best things you can do for an effective SEO campaign is to take advantage of content marketing. This involves original content creation that showcases your business and what you can offer your target audience— whether that’s your products and services, information, entertainment, etc. Producing relevant content that answers your audience’s questions and solves their problems builds trust and establishes your brand as an expert voice in your field. Website content optimization is not only more affordable than traditional paid advertising, but it’s often more effective as well. Here are some great ways you can optimize different types of content.

 

Text Optimization

 

Text content typically includes things like blog posts and articles. You’ll want to conduct keyword research to find good keywords for your field and incorporate these into your content. Your target keywords are the words and phrases users are likely to enter in the Google search console to find your business.

 

Which title sounds better? “How to Edit Your YouTube Videos Using Final Cut” or “Final Cut for Beginners”? Many would think the latter because it’s precise and gets straight to the point. That’s not necessarily the case, though. The first one is wordier, but it’s also more specific. These blog post and article titles are your title tags, and the more relevant keywords you fit in here and in your content, the easier it is for the search engine to find your content. Your meta descriptions also help search engines find your content. An accurate description combined with the right keywords can significantly improve your odds of being found.

 

Video Optimization

 

Video optimization is partly similar to text optimization in that it also employs title tags and meta descriptions. Videos also use thumbnail images, so you’ll want to choose one that’s attention-grabbing and accurately reflects your content. You also need to be aware that not all video hosting platforms are created equal. If your primary goal is simply to build brand awareness, then sites like YouTube and Vimeo can help you reach a great number of people. Search engines that index these videos, however, will only take users to the hosting site. If you’re primarily trying to increase traffic to your own website, you’ll be better off using alternative tools to host your video content on your own site.

 

Image Optimization

 

Google image search accounts for nearly 27% of searches conducted in the United States. Thanks to Google updating the “view image” button to the “visit page” button, images can now be an excellent source of traffic to your site. You can help your images rank higher by giving them file names with relevant keywords separated by hyphens. You can also add title attributes to images, which provide context for your site and can help you rank better for user intent. You can add more Alt attributes (text describing your image) to product images that describe the model and other product information to help your rank as well.

 

Page load speed is one of the most important factors for on-page SEO, so you’ll want to keep your image file sizes under control to avoid slowing down your site. JPEGs are the easiest file sizes to keep low, and your aim should be to keep images to 100Kb or lower.

 

The key to consistent high-quality content is to make sure it’s helpful to your audience and not just trying to sell them a product. The more trust you can build, the more likely you are to convert visitors into buyers or subscribers.

Filed Under: Blog

Launching a Business in 2020: 5 Tips for Success

August 20, 2020 by Steph Leave a Comment

Launching a business can be a fraught process no matter when you decide to do it; however, the year 2020 has made things particularly challenging for many companies and industries. That being said, if you’ve been planning a business launch for several years and had your heart set on a 2020 launch, you can still find success, even in such uncertain times.

 

Ultimately, the core of your business launch will stay the same, even with a 2020 launch. Even so, you may want to take this time to reflect on a few different components of your business as a way to ensure that you’re ready to open in the midst of a global pandemic. Here are five tips for a successful launch in 2020 and beyond.

 

Clearly aligning your team to different goals is crucial.

 

With working from home being the new normal, it can be challenging to keep your team members on the same page. After all, many people have even moved back in with older family members as a way of helping out, meaning that some workers aren’t even in the same time zone that they normally would be. All of this makes it more important than ever to have a clear business strategy and communicate to your employees where their work fits in with that strategy.

 

Thankfully, there are software solutions that help facilitate this sort of organization for you. For example, if your business uses the OKR method to drive and plan objectives and key results, you may want to look into getting Workboard. Workboard makes it easier than ever to visualize your strategic priorities and comes with a variety of analytical tools that make measuring data and understanding risk so much simpler. The end result is a unified workforce regardless of where they work.

 

Funnel more money into social media marketing.

 

Social media usage has increased a staggering amount during quarantine measures, which means that you have an even larger captive audience online than you were probably initially planning for. Beyond that, many business experts agree that the quarantine has accelerated online shopping behavior by several years. This means that more people than ever are comfortable using the internet to shop for products and services they’d otherwise look to a brick and mortar store to get. As such, the time is ripe for you to spend more money on your digital marketing since the prospective ROI has never been higher.

 

Explore ways to make your business COVID-compliant.

 

If part of your business launch does involve a physical presence, you’ll want to read up on CDC guidance (as well as state and local guidance) on how to ensure you’re in cooperation with regulations about the way you do business. Even though this sounds like a logistical nightmare, many companies have found success pivoting to contactless delivery and curbside pickup. Take a look at what similar businesses in your field are doing and you might be surprised with how simple it is to stay COVID-compliant and keep your customers and employees safe.

 

Brush up on your tax law.

 

2020 is an election year, which means there could be a wide swath of governmental changes coming your way. Just to be safe, it never hurts to review your business tax compliance and get a better understanding from a tax expert about what sorts of regulations your small business needs to abide by. Forging this kind of relationship with a CPA now can save you a headache later in the year if there are sweeping economic reforms and you need to ensure you’re managing your finances properly.

 

See if you can secure additional funding.

 

If COVID-19 has illustrated anything, it’s the need for an emergency or rainy day fund. If you can secure additional funding from investors or the Small Business Association, it’s a good idea to do so. It never hurts to have a larger contingency fund, and even if you don’t tap into it now, it could be useful in the future.

Filed Under: Blog

Getting the Most Out of Online Learning: How to Help Your Child Succeed

August 16, 2020 by Steph Leave a Comment

A child’s mind has to stay active during this COVID-19 quarantine, and not every child learns and retains information in the same way. Distance learning is a great tool to take the place of in-person schooling, but homeschooling is a considerable task to take on as a parent.

As of April 2020, 83% of US students were participating in a distance learning program through their school, according to a Gallup poll. Online math is one area where students and their parents might find themselves particularly stumped. Some students may find they are not getting the full value of a lesson when it is done virtually.

Luckily, there are math tutoring programs available online to bridge the gap students may be experiencing with their math skills during this virtual school year. When seeking out an online math tutor, it can be difficult as a parent to decide who will best suit your child’s needs. Searching through individual tutors online means there will be a lot of trial and error. By using math tutoring programs, you have the help of an entire online team that has the same goal as parents: helping your child succeed this school year.

Thinkster Math is one online tutoring program that students can use to build a strong foundation of math skills. This can help ease the burden of taking online math classes that might have very little direct support from the teacher. By using a tutor for one-on-one math help, as the school year progresses, students can truly flourish and excel in areas that they may have struggled in previously.

Thinkster Math offers an array of options for parents and students. By testing your child to track which math skills they have already mastered, Thinkster Math is able to find their strengths and weakness within each subject. This information allows your child to be matched with the exact tutor for their specific needs.

Once Thinkster Math has paired a student with the tutor that is right for them, they will gain access to worksheets and video explanations of the content, which is all available online or through their convenient mobile app for the iPad. If your child does not already have one, consider hiring them an iPad.

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Thinkster Math states on their website: “You get unlimited hyper-personalized and custom curated math worksheets tailored to your child’s learning needs by your dedicated tutor.” Thinkster also provides students access to their tutor seven days a week, and they provide parents with consistently updated progress reports that tracks their child’s growth.

Tutoring options are separated by grade level for K-8, and for high school, the options are broken down by specific subjects. Whether a student needs general math help, homework help, or even test prep; Thinkster Math is a great source for finding a math tutor who will help your child successfully conquer those intimidating math problems.

For K-8 students, the subject material is broken down by grade level, and Thinkster Math ensures that all the content meets Common Core standards. They also show a preview of what topics each grade level covers, which is helpful for any children that are working above their grade level or children that may need a refresher on topics from previous years.

High school students can work within whichever subject they are currently studying, but Thinkster Math will also soon be providing coursework to prepare these students for college entrance exams (i.e. SAT, ACT, PSAT).

Getting your child the extra help they may need can be particularly tricky now because of COVID-19. Teachers are stretched thin, and online learning can sometimes fall short. Students may find themselves becoming frustrated with the limitations of the educational system right now. With online math tutoring programs— such as Thinkster Math—you can be confident that your student will thrive in their math classes moving forward.

Filed Under: Blog

Put Your Small Business on the Map — Marketing How-To

August 12, 2020 by Steph Leave a Comment

Nowadays, in the Internet era, it’s so much easier to build your brand and make it stand out. However, marketing has become a sort of science since it requires knowledge, experience, and a lot of research.

If you’re starting your own business, don’t get scared — there are thousands of ways you can market what you do. It’s all about finding your own voice and using the right marketing tools to your advantage.

We’ve created a list of steps you need to follow in order to start your business on a high note.

Do Market Research

This is marketing 101 — you can’t place your product or business on a map if you don’t know who your target is. You should invest a lot of time and effort into deciding what is your audience like and who you want to attract.

Knowing your audience is crucial — once you know who you want to target, you can focus your marketing efforts with precision. Another pro tip would be to always check out the competition. We don’t encourage copying what others are doing. Analyzing what your competitors are doing can help you find some loopholes and missed opportunities you can use to your advantage.

You need to have patience because building your brand can take time. These are just some of the ways that can help you present your business in the best possible way.

Optimize Your Website to Appeal to More People

Studies have shown that users or potential clients will first visit the website of the business they are interested in, and only after they’ve gathered enough information will they actually go there. Because of that, it’s crucial for your website to be perfectly optimized.

If you’re not familiar with this practice, you can always turn to professionals in this field. An experienced SEO company in Cape Town, or any other city you’re in, can help you optimize your website for your target audience. SEO specialists know what to do to rank your website better among the organic search results and thus help it reach a new level of visibility.

Take Advantage of Social Media

Social Media Marketing has become a must when marketing is in question. People have immensely grown their businesses solely by focusing their marketing on social media. Don’t be afraid to invest some money into sponsoring posts on Instagram, Facebook, LinkedIn.

This implies you should know what the best social media platforms for your business are. So, consult experts in the field, do some research, and be strategic. Social media platforms nowadays allow you to create and share content for the specific demographic you aim at.

Assemble a Strong Team

You want to be surrounded by a team of passionate and knowledgeable people. As the owner, you should also know what kind of people your business needs in order to be successful. Additionally, you can always team up with other entrepreneurs who might share similar ideas. This can only be beneficial for your business, and you will see it flourish.

To read more on topics like this, check out the business category.

Filed Under: Blog

Improve Your Living Space With a Home Automation System

August 12, 2020 by Steph Leave a Comment

We live in modern times where most things are based on technology. Experts working in this niche constantly come up with improvements regarding the way technology is used worldwide.

As things are developing fast, apart from smartphones and smart TVs, today we have the opportunity to make our homes smart as well. This can be done thanks to a home automation system that is available across the globe.

You can install the system in almost any country in the world. In recent years, home automation in South Africa has become a trend, following a lot of countries from Asia such as Japan and China where this system already set strong foundations.

In the text below, we are going to explain what the home automation system is, and in what way it can improve your living space. Let’s go!

Home Automation System Basics

Home automation is a system that enables you to control many different things in your home over your smartphone or tablet. For example, you can regulate the lighting, temperature, security cameras, alarms, various devices, and more.

The system is based on technology that allows you to always have an insight into everything that is happening in your home. Moreover, you will be able to change settings of different appliances without necessarily being physically present. If you have no idea in what way a home automation system can improve your home, we have shared some examples below.

Security

All the alarms you have at home, be it burglary ones or the fire and smoke alarms, can be connected to your smartphone. The moment any of them turns on, you will get a notification regardless of where you are at the moment. You will be able to act on any unfortunate event by alarming someone who would come and take care of the issue while you are on your way home.

Convenience

You can probably imagine how good it would feel to be in your bed and regulate the whole room environment — move the curtains, turn the light on and off, regulate room temperature, and more. Apart from that, home automation can control your washing machine or heating system. For example, you will always know when the machine has finished with the program, so you can go and take out the laundry at the right moment without checking it every now and then.

Comfort and Peace of Mind

Apart from functionality, home automation provides you with a high level of comfort by allowing you to adjust your surroundings without making even a tiny step; much in the same way a medical alert system gives those with special medical needs peace of mind in a convenient device. Yet, the best part of all is that you will never again have to worry about leaving your house while you are away.

Your smartphone or tablet will always display the current situation regarding every aspect of your living space. You will know if there’s a light bulb on, or the machine suddenly stopped working. And not only will you know it, but you will also be able to fix the majority of small issues without having to come back home.

If you think that installing all this is not worth your money, we recommend that you try implementing it slowly. Try connecting the lighting first, and see how the system works for you. If you like it, you will easily make your smart home system even smarter.

 

Filed Under: Blog

Tips for Marketing Your Private Practice

August 12, 2020 by Steph Leave a Comment

If you have a private practice, you have probably already gone through numerous procedures and paperwork that made your head spin. On top of that, you will now need to advertise your private practice to attract new patients. All of this can be a bit overwhelming and a strain on your budget.

Luckily, there are many ways to market your private practice without spending a lot of money. Moreover, these methods have proven to be successful, so you will not be wasting your time. Let’s go over some innovative and prosperous tips for marketing your private practice.

Make a Name for Yourself

When choosing a name for your private practice, you need to think of creative solutions, so your practice’s name is easily recognizable. Your first step should be to add information about your private practice into your email signature. For example, you should put your practice’s logo, name, website, phone number, address, etc. into the signature of your email. This has proven to be a useful and efficient way to inform interested parties about your practice while giving a plain email a bit of color.

Moreover, if you have time, you can start a blog about your practice. A few paragraphs a day, or every other day, can help attract more patients. Studies show that people feel drawn to businesses that regularly answer people’s problems, give advice, and have an active online presence.

If you need some help setting up an online platform for your private practice, you should seek advice from medical IT support — it’s quite beneficial.

Employ Google and Yelp

If you didn’t think there was more to Google than the search option, you were wrong. The Google My Business functionality has proven to be extremely helpful for up-and-coming businesses as a method of promotion and information. Owners can set up accounts for free, and the process is quite simple. A Google My Business account will show up in local searches, Google Maps, and Google+.

If you have ever used Yelp to look at restaurant reviews, you know that you can find some useful information about business and practices on this website. Setting up an account is a quick job, so you won’t come across any problems there. Future clients will check the site for recommendations and reviews, so hopefully, it will attract more clients.

Social Media

Not surprisingly, social media has made its way onto our list. The impact social media has on people these days can be both positive and negative. In your case, you can turn it into something positive. Social networks, such as Instagram, Twitter, and Linkedin, are fantastic, free tools that you can use to advertise your private practice. Remember to post tasteful and thought-provoking content, as well as offering medical help and advice.

Local Networking Events

If you live in a metropolitan area, finding local networking events shouldn’t be too challenging. If you’re from a less populated area, find the time to travel to a bigger city near you to make contacts.

Events such as these are excellent opportunities to meet other industry professionals and build relationships that could help you steer your business in the future. Think about what you’re going to say and don’t forget your business card!

 

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I’m Steph and I have a passion for education. I also love learning new things and taking on new challenges. I am an avid reader and I excel with using social media. People around the office describe me as a social butterfly, and say that I am friendly and approachable.

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