Improving patient experience and satisfaction has become an increasingly important subject among healthcare providers. In addition to keeping your patients healthy, improving their satisfaction can guarantee that they will choose you as their provider for the long term. As such, patient experience is directly tied to patient retention and referrals.
In many cases, a patient’s treatment outcomes can be tied to the patient-provider relationship.
The patient experience begins when the patient contacts the healthcare provider and continues until their bill is paid and sometimes even after. Sadly, many providers care less about the patient experience, even as they strive to provide excellent care. Instead, they focus more on the treatment without considering the other aspects of the customer relationship.
Once the treatment is done, they neglect all sorts of communication with patients. A bad experience can lead to grumbling patients who are unwilling to continue with the treatment and, therefore, poorer outcomes. So, when determining how to improve the quality of healthcare, healthcare providers must keep the patient experience in mind.
The patient experience is a summation of continued positive interactions between a patient and their doctor or any other health practitioner. It includes medical care (treatment) as well as non-medical care. When such good interactions are in place, the overall Patient experience will be positive. As such, the patient will feel confident and trust that they are receiving appropriate medical treatment from a procedure.
Improving patient satisfaction takes continuous and conscious effort from every member of a healthcare team. With an in-depth understanding of what determines positive patient satisfaction and a plan for improvement in place, a provider can improve patient experience and boost their clinic’s reputation
One of the easiest ways to increase patient satisfaction is the quality of patients’ interactions with the physician and their Staff. While providing high-quality care may seem more important than providing a good patient experience, the reality is many patients cannot accurately gauge the quality of treatment they are receiving.
By relating with a patient, you will better understand their fears and how to help them. The patients will be confident and more committed to working with your Doctors.
Here are a few tips for engaging more with Patients;
- Be open and direct; Get your Staff to engage openly with your patients. Provide patients with clear information and instructions during their visit and after. Don’t mince words. While administering treatment, let patients know what the procedure entails.
- Answer Patient questions: Patients are always eager to learn how you plan to help them, so ask questions. Give direct and well-thought-out answers to their questions. Make sure your patient understands their treatment before moving on to the next appointment.
A questionable or inconvenient treatment bill will most likely ruin a patient’s experience. Patient dissatisfaction can arise from medical bills that arrive late, bills with unknown charges, errors, or an outdated payment process that lacks transparency.
Using tools that improve hospital price transparency will help remove these unpleasant surprises that may ruin a patient’s experience. Also, with a proper payment tool, you can empower patients to make educated decisions about their care or next appointment. Patients should be provided with a resource that helps them know how much medical treatment will cost before or after their visit.
Payment plans can improve patient satisfaction and happiness. While you may prefer to receive the entire amount for a treatment as soon as you bill, that’s not always an option. Having a payment processor option simplified into manageable and payable bits will help patients who cannot pay outrightly for their treatment.
With increasing healthcare prices, your patients deserve the chance to pay their bills on a timetable they can afford. With this, a provider’s reputation will soar and patient experience will increase.
Everyone loves to be valued. Your Patients are no exception. Let them know you value them. One way to do this is by reaching out to them after treatment, finding out if they are okay or not, and asking general questions. Every patient is presented with options when selecting healthcare providers, so showing you appreciate them will increase their patient experience.
Patient Experience and satisfaction helps with Patient Retention. Constantly creating a positive and pleasant patient experience is just as important as providing quality care.
Once you have a patient’s experience and satisfaction as a unique selling proposition, it makes you a better healthcare provider than your competition. It’s a specific and clear benefit that makes you stand out when compared to other providers in your market.